
The other day I had to sign up for a new podcast. I usually do it through Apple iTunes as I am familiar with the interface and site design (as any other iPod or iPhone user). In order to subscribe, I opened the Store tab and searched for the required podcast. While I was doing all this, I saw a link to the AppStore. And I started to subconsciously compare Apple’s AppStore to the Android Market. I realised how easy-to-use and consistent AppStore is – it doesn’t matter whether you access it from your iPhone or notebook computer – user experience stays the same. Android’s web store, on the other hand, is average at best. Why is that?

